INDIANAPOLIS — Eli Lilly and Company, in partnerships with the Indiana Fever and the YMCA of Greater Indianapolis, recently announced the launch of “The Court Is Hers,” a citywide initiative in Indianapolis aimed at increasing girls’ participation in basketball by eliminating registration fees for girls’ basketball programs at the Y.
This initiative is designed to remove barriers to entry for youth sports while investing in community efforts that support consistent engagement in physical activity for girls. The YMCA of Greater Indianapolis will deliver all on-the-ground programming, including basketball leagues and clinics for different age groups.
Research shows that girls drop out of sports at twice the rate of boys, often due to barriers such as cost and access. In Indiana, where over 75% of children aren’t getting the recommended amount of physical activity, the stakes are high. The challenge is even greater for children from low-income households, who are six times more likely to miss out on organized sports than their higher-income peers. The Court Is Hers aims to shift this trajectory by promoting greater access to sports for girls — increasing opportunities to build healthy habits through participation in local basketball programs.
For more information, visit https://www.lilly.com/the-court-is-hers.
